goldwell

Glossy Chocolate Brown Formula

Emily Eaton (@EMILYWILLCUTYOU) in Detroit used Goldwell shades to create this dramatic, deep, dark finish on her client.Her formula: Goldwell Color 3N ...

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HOW TO: Cinderella Pumpkin

Joi Rooks, owner of fresche salon, Atlanta, GA, is inspired by Cinderella Pumpkins for the shape, texture and color, which has unique placement in that it is all within the interior; blood orange and cranberry. "I look for inspiration ...

5 TIPS From Judges On HOW TO Win A Competition

Getting judged? MODERN was at the Goldwell Color Zoom Challenge in Berlin, Germany and I was on a panel of 9 industry experts judging the 75 semi-finalists from around the world.In my 33 years with MODERN I have judged possibly thousands of ...

HOW-TO: Scary DIY Turns Sleek and Chic

After a failed at-home attempt to make her hair blue, this client came to colorist Kristina Fahnholz from Aurelio Salon in Howell, NJ, seeking help. The client's desired look was a bright platinum blonde lying over a deep rich brown. ...

Urban Ombre

Meri Kate O’Connor (@MeriKateO), a colorist at Eva Scrivo in NYC and an educator at the Eva Scrivo Academy, was thrilled to get her hands in the hair of receptionist/model/social media manager Annalisa. “We wanted to take her hair ...

FORMULA: Pretty Fall Color Melt

Rosa Hawkins, owner of Di Rosa Haircare New York, is inspired by fall. Here she offers one of her favorite "Melting Into Fall" formulas:Background: 30 ml. Goldwell Topchic 5bg and 10 ml. Goldwell Topchic 4g, all blended with 20 ...

HOW TO: Chocolate Raspberry

Paige Curtis shares HOW she created her "Chocolate Raspberry" finish.

MODERN REPORTS: Goldwell, KMS, ARROJO Portfolio on Tour Chicago

Goldwell, KMS California and ARROJO teamed up for their Portfolio on Tour event in Chicago on Sept. 21, 2014.

HOW TO: Power Purple

Shahin Farzam and the team from Salon Shahin shares the HOW TO for this power purple.

HOW TO: Dramatic Makeover, From Then To Now

Amanda LoCastro shares HOW TO take your ombre client from then to now with dimensional color.