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FIRST SKILLS COLOR: How to Help a Client Transition to Naturally Gray or White Hair

Gray, silver and platinum-white haircolor has been on-trend for younger clients, but occasionally a mature client will decide she is ready to stop coloring her hairand work back to a more natural look. Wella Design Team Member Justine Hornick ...

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Sea Glass Mermaid

"Alli wanted to do something fun with her hair for some time, but waited until after she got married," says Alexis Thurston (@alexisbutterflyloft) from Butterfly Loft salon (@butterflyloftsalon), Encino, California. Here she shares the ...

COLOR CORRECTION: Ashy-Blonde Balayage

This client came to the D-Rock Salon (DRockSalon) looking for an ashy, melted blonde balayage. Salon owner and master stylist, Don Dao took her and transformed her hair into just that with a tasteful balayage application.Here he shares the HOW ...

THE FIX: Home Bleach "Job" To Pro Sombre

Brittnie Garcia (@makeupbyfrances) of Ca Looks (@ca_looks), Visalla, California, says "My new client came in with previously home bleached hair and needed me to "fix it". Here she shares the HOW TO:STEP 1: Cut an inch off the ...

TRANSFORMATION: Fall Dimension

Jake Tafoya  (@jakethegreat_88), owner of The Mod Labb, Dallas, Texas, wowed us with this transformation that we found on his Instagram feed after tagging #modernsalon. We had to know more. "This client requested something a bit ...

Wella: A History of Innovation for Colorists

Who we areWella’s portfolio of leading and trusted brands includes Wella Professionals and Clairol Professional. Their products and services are distributed in more than 100 countries across the world. First PersonWella North America ...

TRANSFORMATION: Faded Blonde to Pink Champagne

Hortencia Rodriguez (@stylisthr) of Jasko Schroeder Salon,  Menlo Park, California, says she "does hair for the smile my client gives me. To have the ability to make people feel better about themselves is truly a joy!!"Here she ...

TRANSFORMATION: Golden To Platinum

Nasha Sanchez (@HairbyNasha), an artist at Vivian's Unisex in Miami, Fl, says working as a stylist has helped her come out of her shell. "I feel accomplished when I get through a difficult color project and see how the clients just ...

PARIS FASHION WEEK: Techno Rock N' Roll with Wella

Music and the collection’s mashup of pop art color and rock ‘n’ roll edge was the creative inspiration for the high impact, multi textured style hair look at ACME’s SS16 Paris Fashion Week Show.“We’ve taken ...

COLOR FORMULA: Pink Dream

Jacqueline Aquino (@jacquelineaquino), based in San Diego at Hair Drezzers On Fire Salon, loves to give her clients exactly what they want. She is known for her balayage and styling techniques. Music, style, and culture are all inspirations and ...