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Schwarzkopf

The Three "S's" in Salon Success: Sustainability, Simplicity, and Schwarzkopf Professional

With salons now back open, it’s no surprise that you’re booked and busy. Not only that, but you’re also now dealing with the client who may have neglected their hair or worse…reached for the box dye while she couldn’t make her regularly scheduled touch-ups.

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GENERATIONAL BLONDE and BLONDME help @maggiemh enhance her client’s grays!

Elevate your clients’ natural gray using Schwarzkopf Professional’s BLONDME. Epromo: Creating the perfect, bespoke blonde look for clients can be a challenge, particularly if they have dark bases, or previous damage. And as we come out of a year at home, we’re also seeing clients who have skipped their visits to the salon altogether in favor of a more natural, gray look. BLONDME is your answer for every blonde look you’re hoping to create, for clients at any age. Follow along with Pro Artist Mag

Henkel Launches eCommerce Store for U.S. Salon Professionals

A new ecommerce shopping experience for professionals gives you access to major beauty brands.

This Color Specialist Gets Real About Proper Color Corrections

@hairbyshawna_russell talks about her most challenging hair transformations and the tools she uses to get the best results.

Lockstitch Foilayage: The Sewing Inspired Balayage Technique by @ashleenormanhair

Creating the perfect Balayage look for your clients can be tricky, especially without a proper technique in your arsenal. With the help of Schwarzkopf Professional’s tbh-true beautiful honest Schwarzkopf Professional Brand Ambassador Ashlee Norman has created the custom Lockstitch Foilayage, a technique inspired by a zigzag stitch on a sewing machine.

Men's Trends: The New Man Is Here

Men’s trends reveal that people are ready for new models of masculinity that break gender barriers and embrace new textures and cuts.

The Healthy Hair Regimen That Can Help You Generate More Revenue

FIBRE CLINIX’s customizable, healthy hair care will help you create bespoke, premium treatments for your clients – services they’re only able to get in-salon from a professional. The curated care will keep them coming back, allowing you to generate more revenue per service, as you restore clients’ hair back to healthy conditions.

Repair Your Clients’ Damaged Hair with a Customized Regimen

If you’re looking for the type of holistic hair repair regimen that works for all of your clients in 2021, look no further than Schwarzkopf Professional’s new FIBRE CLINIX.

Color Treatment for the Client in a Rush: IGORA® COLOR10

Schwarzkopf Professional is giving you the gift of time with IGORA® COLOR10, a 10-minute permanent color solution to get your customers in and out of the salon quickly. And with cool, multidimensional, minimalistic shades IGORA® COLOR10 will keep your clients coming back again and again.

Stronger Holiday Hair: New OSiS+® Finishing Spray and OSiS+ Magic

Styling clients for the holidays has never been sleeker with OSiS+’s expanded portfolio of strength and finishing hairspray products.

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