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Henkel Beauty Care Hair Professional Brands Launch Affiliate Program

Henkel North America’s Beauty Care Hair Professional brands have teamed up with a service provider and launched a comprehensive initiative to showcase their dedicated support to the hairstylist community with an e-commerce affiliate program

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Henkel Beauty Presents Online Global Hair Festival 

The 24-hour live stream event will begin in Australia and move its way west across 13 time zones to the Americas.

Need a Lift? The Lightener Behind These Inspiring Blondes

Clients who have waited to see their stylists may be returning with dark roots, stubborn greys and a desire to be lighter and brighter, fast. Save these examples for your blonding inspo board and find out the artist's secret to tailored blondes.

Henkel Beauty Care Hair Professional Supports Professional Beauty Association’s COVID-19 Relief Fund

Henkel North America’s Beauty Care Hair Professional will donate $200,000 to The Professional Beauty Association (PBA) to support the PBA COVID-19 Relief Fund, designed to help support licensed beauty professionals who have not been able to work or are experiencing financial hardships due to the COVID-19 outbreak.

Henkel Launches Global Solidarity Program for COVID-19 Support

Henkel, the parent company of Sexy Hair, Pravana, Joico, Schwarzkopf Professional, Guy Tang #Mydentity, Alterna and Kenra, launched comprehensive global solidarity program to support affected communities, employees and customers.

From Grown-Out and Warm To Hot Blonde

Denise Mahoney (@colourauthority) of Colour Authority Salon and Spa, Portland, Oregon, says first time client Samantha came in with very warm ends and about 6 months of regrowth looking for a color upgrade. Details here.

PRO TIPS: Cutting and Coloring the Perfect Pixie

Cutting and coloring very short can be challenging. The pro team for Olivia Garden's Anne Maza share their tips for pixie magic.

She Was Ready To Go SUPER Blonde

Tia Lambourn's client was ready to go super blonde and bright. Here she shares the details and formula to make her dreams come true.

Foilyage, Low Lights and Perfect Toning For the Win!

Get the details for this color correction using foilyage, low lights and perfect toning for a dramatic finish.

MAKEOVER: From Level 2/3 To Ashy Ice

Get the details for this 6.5 hour transformation, from level 2/3 to an ashy/icy finish.