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Introducing the Elemental Trend Debuted at Goldwell Color Zoom 2017

During 2018's Goldwell Color Zoom competition in Barcelona, the new trend collection, created by the previous year's Global Gold winners, was revealed. Elemental features tone-on-tone colors that play with contrasts, while modern, minimalistic shapes provide a primal edge.

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5 Tips To Winning a Hair Photo Competition

Award-winner Daniel Rubin (2016 Goldwell's Color Zoom Challenge) shares his top five tips to winning a hair photo competition.

Daniel Rubin For the Win!

Learn the dramatic story of why Daniel Rubin decided to become a hairdresser and how he persevered to win Goldwell's Color Zoom Challenge.

Color Correction: Grown Out To Modern Sombre

Master Colorist at Trio Salon Chicago, Educator and North American Goldwell Artistic Team member Daniel Rubin (@djrcolor)  says it's been almost three years since this client has been to a colorist. "She is a new client to me and wanted a full head of painted hightlights."  Here Rubin shares the details for this makeover.

5 Tips on What NOT to Do to Win a Competition

Want to learn what NOT to do when going for the WIN in a hair photo competition? A champion shares his top 5 tips here.

5 Tips To Becoming A Great Hairdresser/Colorist in 2017

John Moroney, Creative Director and Vice President of Kao Salon Global, shares his top five tips on becoming a great haidresser/colorist.

BREAKING NEWS! The 2016 U.S. Gold Finalists of Goldwell's Color Zoom Challenge

It's finally here! The U.S. finalists announcement of 2016's Goldwell Color Zoom Challenge!Incredibly talented colorists from across the country submitted entries for one of the three Color Zoom Challenge Categories–Creative ...

Model Behavior: Selecting and Securing the Perfect Model

Securing hair models is vital when it comes to learning new concepts and building confidence in your abilities in the beginning stages of your hairdressing career. As your career progresses, the need for models doesn’t diminish; success ...

Goldwell Color Zoom Training: The Finalists Work It Out

The 2014 Goldwell Color Zoom Challenge training took place this week in NYC. Details here.

How do I prevent hair color from fading so fast?

Daniel Rubin, Goldwell Artistic Team Member and Lead Color Director at Trio Salon, Chicago, gives his advice on preventing hair color from fading quickly.