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Redken Launches Hair Products to Combat the Cold Winter Months

Say goodbye to dry winter hair with Redken’s Repairing and Moisturizing Hair Care Products.

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Meet Your Can’t-Live-Without Lightener For Heavy Lifting

Seeing is believing. Redken Flash Lift Power 9 Bonder Inside gives you up to nine levels of lift and breaks through red, orange and yellow undertones. Preserving the fiber integrity of every hair type and texture, you get shiny, smooth, healthy-looking hair even on your toughest lightening challenges!

Redken Launches New Packaging Design for Styling Collection

Redken launches a brand renovation that includes changes to the company's package design and an update to names of its entire line of styling products.

Chocolate Hair Color is Trending: How to Get the Look

Until now, getting that flawless chocolate color required complicated mixology. Redken now has a new sweet collection of chocolate shades that achieves the perfect chocolate hue without mixing. Natural Chocolate shades have a blend of cool, rich, and balanced brown and blonde tones, complemented by ash and mahogany reflects.

How To Clean and Sanitize Your Curling Iron

Check out Sam Villa's tips for properly (and regularly) cleaning and sanitizing your curling irons.

National Hispanic Heritage Month: 5 Tips for Working with Latin Hair

National Hispanic Heritage Month is coming up, and Sam Villa is excited to start offering education in Spanish! Also, see Villa's tips on working with Latin hair.

Embrace Texture this Fall: How to Create Polished Coils and Deep Waves

What's a better way to celebrate the changing of the seasons than changing up your clients' hair? This is especially for those who want to help their clients try out more texture or embrace their natural texture. Here are two easy ways to do so.

5 Things You Need to Know About Shades EQ Bonder Inside

Recently, Redken launched its biggest innovation to-date called Shades EQ Bonder Inside. These new shades offer stylists all of the benefits and results of Shades EQ plus added strength to tone and repair* hair in one step. Here are five things you need to know now.

Redken Takes a Stand Against Bullying

From a 2021 Redken Facebook survey, 100% of its stylists shared that they have faced some form of bullying, and for them it got better when they found a home in the hairdressing industry.

6 Things You Need to Know About the Newest Hair Strengthening Innovation

ABC Intensive Treatment from Redken not only strengthens your clients' hair, but it also enhances your business by improving service outcomes. Learn 6 ways that ABC Intensive Treatment helps restore hair damage.

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