Have you heard about Redken's best-selling treatment from Acidic Bonding Concentrate? Find out why this multi-benefit leave-in is getting five-star reviews from salons like Cutler in NY and LA and from clients who can’t believe how it transforms damage and dryness.
Check out this how-to with Redken brand ambassador and celebrity hairstylist Matt Rez using Redken’s new Shades EQ Gold Rose Family.
Say goodbye to dry winter hair with Redken’s Repairing and Moisturizing Hair Care Products.
Seeing is believing. Redken Flash Lift Power 9 Bonder Inside gives you up to nine levels of lift and breaks through red, orange and yellow undertones. Preserving the fiber integrity of every hair type and texture, you get shiny, smooth, healthy-looking hair even on your toughest lightening challenges!
Redken launches a brand renovation that includes changes to the company's package design and an update to names of its entire line of styling products.
Until now, getting that flawless chocolate color required complicated mixology. Redken now has a new sweet collection of chocolate shades that achieves the perfect chocolate hue without mixing. Natural Chocolate shades have a blend of cool, rich, and balanced brown and blonde tones, complemented by ash and mahogany reflects.
Check out Sam Villa's tips for properly (and regularly) cleaning and sanitizing your curling irons.
National Hispanic Heritage Month is coming up, and Sam Villa is excited to start offering education in Spanish! Also, see Villa's tips on working with Latin hair.
What's a better way to celebrate the changing of the seasons than changing up your clients' hair? This is especially for those who want to help their clients try out more texture or embrace their natural texture. Here are two easy ways to do so.
Recently, Redken launched its biggest innovation to-date called Shades EQ Bonder Inside. These new shades offer stylists all of the benefits and results of Shades EQ plus added strength to tone and repair* hair in one step. Here are five things you need to know now.
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