Close

ulta

How-To: The Flat Twist For Curly Textures

If you care for curly clients and you only learn one technique, make it the flat twist. This classic twist-out is ideal for every curly texture, producing curls that are frizz-free and refined.

Read more

David Lopez Joins Ulta Beauty Pro Team

Ulta Beauty welcomes David Lopez, top celebrity hairstylist and Kenra Professional Artist, to the Ulta Beauty Pro Team. Lopez brings years of experience to Ulta Beauty’s existing roster of industry pros.

Hu•Mane Guides Aspiring Professionals At Photo Session In Uganda

The artists from Hu•Mane worked with beauty school students in Uganda and had them participate in their first photoshoot.

Launch Alert: Curious Brushes by Nick Stenson

The debut of Curious brushes by Nick Stenson introduces a new kind of brush--the unique design not only is a visual feast, the outer ring of bristles serves many functions. Learn more here.

Ulta Beauty Pro Team Collaboration: The Suspension Collection

The Suspension collection celebrates the Ulta Beauty Pro Team’s collective creative eye and appreciation for excelled fashion.

Shaping the Future of Beauty with NEXTGEN Talent at 2019 The Beauty Changes Lives Experience

“Festival” was the theme of the evening at the 7th Beauty Changes Lives (BCL) Experience.

CBD Skincare Brand Cannuka Rolls Out at ULTA

A five SKU skincare line for the health-conscious “canna-curious” consumer.

Behind Every Hairdresser is Another Great Hairdresser

Aspiring hairdresser Meghan Williams got a bounty of advice and direction from industry stars Danielle Keasling, Nanci Lee and Anthony King at a recent photoshoot in NYC.

See Who Is Winning at Retail: American Customer Satisfaction Index Report

As customer service slips, six retail categories lose in customer satisfaction, along with consumer shipping.

Wedding Hair Inspo: See the Top Five Braids and Brides Styling Entries

After narrowing countless entries to the Braids and Brides contest down to 10 semifinalists, we asked the 10 talented stylists to create a braid-based special-occasion look. Our panel of judges and editors picked their five favorites!