Premiere Birmingham 2017, Oct. 22-23, will feature star-studded education across more than 175 classes to keep beauty pros on the forefront of trends, techniques and products.

The show will be held at the Birmingham-Jefferson Convention Complex in Birmingham, Alabama. For more info, including the full educational lineup, hotel reservations and to purchase a show pass, visit

Main Stage highlights

  • Redken/Sam Villa present An Opera of Education
  • Matrix presents Inspirational Hair Journey
  • Pulp Riot presents Be Empowered
  • Martin Parsons presents Moving Hair
  • Pravana presents Pravana Color Collective
  • Sexy Hair presents Express Yourself 2017 Collection
  • Rusk presents Unleash Your Creative Vision
  • Barberology presents Barberology

Other show highlights

  • Social media influencers
    Sam Villa (@samvillahair), Samantha Daly (@bottleblonde76), Wayne Tuggle (@waynetugglehair), Presley Poe (@presleypoe), John Mosely (@popular_nobody), Patric Bradley (@patricbradley), Daniel Mason Jones (@danielmasonjones) and Candy Shaw (@thebalaylama) are just a few of the heavy-hitting social stars that will be presenting throughout the show.
  • Student Job Fair
    Premiere Birmingham and Beauty Cast Network give future professionals a chance to find their dream job with local and national employers.
  • Wide range of education
    Foster success by attending classes on cut, color, style, men's grooming, color, hair loss, nail artistry, esthetics, brows, lashes, business building, social-media marketing and more.

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