Farouk Systems, Inc. was a Beacon Program Top Sponsor at this year’s Professional Beauty Association (PBA) Beacon 2018. With over 500 CHI Member Schools across the country, it is the company’s mission to actively support this event and future cosmetologists. This year’s Beacon 2018 and NAHA (North American Hairstyling Awards) was held July 28-30th at the Mandalay Bay Resort & Casino in Las Vegas, NV.
Beacon is designed to help students prepare for a future in cosmetology after they graduate through a national student competition where top entrants win industry-wide recognition and are invited to attend the Beacon event. During each Beacon program, 100 winners and 200 honorable mentions are chosen to attend this specialized business-based, educational student conference.
Global Artist and International Educator for Farouk Systems, Inc., Rocky Vitelli held classes to help select CHI students to enter the NAHA student category 2018. The training included editorial styling, hair cutting and coloring, as well as how to select models and how to conduct a photo shoot. This provided each student with the tools and skills needed to compete on a global stage. Farouk Systems helped to off-set their travel expenses so each student could compete for the title. As a result, three cosmetology students from the CHI Member Schools (Shakira White and Holly Jackson from Hill College and Natasha Rogers from Lone Star) won a photo shoot, entrance fees, and the trip to walk the red carpet at the NAHA awards with their coach/ mentor Rocky Vitelli.
During the actual Beacon Event, Rocky Vitelli presented an editorial photo shoot seminar sharing with students how to prep models and create a winning look. Rocky was also the main speaker along with Geno Stampora on Saturday night. Farouk Systems, Inc. also sponsored the BEACON BASH where Shakira White and Holly Jackson from Hill College and Natasha Rogers from Lone Star won the rights to attend.
According to Dr. Farouk Shami, Founder and Chairman of Farouk Systems, Inc., “It has been our goal to secure the future of our industry by providing not only superior education but opportunities to help our future stylists achieve their dreams. We are honored to be a Beacon Program Top Sponsor and support the Professional Beauty Association. They have both strived to provide our industry with the tools and education needed in order for us all to become an industry united.”
For additional information about the Beacon program go to: https://probeauty.org/beacon/enter/
To learn more about CHI Partner Schools go to: https://chi.com/chi-schools/
About Farouk Systems:
Farouk Systems, Inc. is a Houston based company of hairdressers for hairdressers. They manufacture high quality professional hair care products, including industry-leading brands CHI and BioSilk. Farouk Systems was founded in 1986 by Dr. Farouk Shami, a hairdresser whose mission is to provide the professional beauty industry with the most advanced American technology based upon “Education, Environment and Ethics”. Farouk Systems distributes its products throughout the United States and to over 144 countries worldwide.
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