chi

CHI’s New Harmony Collection: Top Spring Trends to Watch

Spring is a time of renewal and a time when your clients are looking for fresh ideas and looks to save in their “favorites” album. The new CHI Harmony Collection is an ideal place to start—it offers up an array of cuts, styles and color designs that will spark conversations and creativity in the salon.

Read more

The 2025 CHI Harmony Collection by Mego Ayvazian

Farouk Systems' Mego Ayvazian, Vice President of Education and Shows, is proud to introduce the 2025 CHI Harmony Collection.

CHI Ionic Permanent Shine Gets A Major Makeover

One of the all-time favorite lines of professional permanent hair color has been reformulated, reimagined, and revitalized. When it was first launched, CHI Hair Color claimed several “firsts”—first ammonia-free permanent color, first formula to incorporate the strength and shine of silk keratin protein, just to name a few.

City of Hope Unveils the Farouk Shami Positive Image Center

City of Hope, one of the largest cancer research and treatment organizations in the United States, proudly unveiled the Farouk Shami Positive Image Center, a tribute to the generosity and dedication of Dr. Farouk Shami, chairman and founder of Farouk Systems, Inc.

Get the Look: High Contrast Reverse Face Frame

This color formula and style is a different spin on the light, face framing pieces and instead, goes for some rich color pieces and extra drama.

CHI Launches Color Express 10 Minute Hair Color

CHI Color Express, the new time-saving permanent hair coloring collection offered by CHI, is ideal for express services like root touch-ups, effective gray coverage, and men’s gray blending.

CHI Expands Royal Treatment Lines for Professionals Salons

CHI is expanding its Royal Treatment Professional Range, adding four new lines, using the same natural bond builders, moisture, and fatty acids to maintain manageability, softness, strength, and shine.

Farouk Systems, Inc. Announce Executive Leadership Appointments

Beauty company Farouk Systems, Inc. appointed four new executive positions, strengthening its approach to drive company focus, growth, continuity, and momentum.

CHI Launches LAVA PRO Hair Dryer

The new CHI LAVA PRO Hair Dryer uses its signature CHI LAVA Ceramic technology and comes with an autocleaning function.

11 New Pro Hairstyling Tools

Freshen up your kit with these hot tool intros.

Create your free Bobit Connect account to bookmark content.

The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!

Create Account