There are few things that crush a colorist more than when hours of work goes into creating the ideal shade for your client only for it to fade as quickly as, sometimes, just a few shampoos. So when Kristi Waldrop created this vibrant yellow shade, she chose to work with Goldwell's new @Pure Pigments color additive, that resists the fade.
Watch the technique of how one artist used Goldwell's new @Pure Pigments color additive to create a holographic effect (Bonus: it has two-times the fade resistance of traditional color AND three-times the shine!)
Illusions of Shirlington is pleased to announce its 25th anniversary serving clients across the D.C. area. Under the leadership of owner Irma Wheeler, Illusions has become a fixture in the Shirlington community and an icon of creativity and customer service in northern Virginia.
Goldwell and KMS held their annual Hair Play International Celebration at Gotham Hall in New York City. Hosted by the Kao Salon Division, artists from the two brands showcased the latest hair trends and techniques to the 400 salon pros in attendance.
For gray coverage, a fresh finish or if he’s yearning for change, the name of the game with men’s color is speed—a quick service that can get him in and out of the salon on his lunch break. MODERN SALON’s Instagram following—all 915,000 of you!—weighed in on your favorite men’s hair color that gets the job done beautifully.
Sandra Humphries, vice President of education, Kao Salon Division U.S., announced that Shannon King will join the Kao Salon Division education team as a National Artist and Creative Development Consultant for the Goldwell and KMS brands in the US.
Goldwell Styling Ambassador Daniel Martin shares his tips on the perfect blowout for fine, thin hair. "These are old fashioned techniques," Martin tells John Moroney, VP of Education for Goldwell and KMS, "but with modern technology and products, the professional stylist - and consumer - can get maximum results."