smoothing

6 Tips to Achieve a Perfect – And Lucrative – Brazilian Blowout

MODERN attended Cosmetologists Chicago’s April First Mondays class hosted by Dalia Misho, regional education manager of Brazilian Professionals. She demonstrated three Brazilian Professionals services that can be used to keep curl and lose ...

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INOAR Professional's G-Hair Keratin Smoothing Treatment

INOAR Professional's G-Hair Keratin Smoothing System is designed to smooth even the frizziest of hair for up to five months. The formula infuses keratin deep into the hair’s cuticle, promoting intense hydration and shine. The more ...

Academy Tour: Brazilian Blowout Shares Smooth Techniques

Brazilian Blowout Professional Smoothing TreatmentsFormat: A demonstration and presentation in a classroom setting.Awarded:  Certificate of completion that allows them to take the next step, an online class, towards certification.Duration: ...

Keratin Complex Announces "Day of Indulgence" Campaign

This year Keratin Complex is launching “Day of Indulgence,” an in-salon initiative designed to help stylists celebrate their loyal clients by offering one-of-a-kind Keratin Complex services.In participating salons, consumers will be ...

Frizz Out, Body In: Introducing fobi Haircare

The brainchild of 4Beauty International, fobi is a new haircare and fast service smoothing treatment (no flat irons needed) that launched November 1, 2014 in the U.S. According to 4Beauty International's press release, ...

Service Spotlight: BTX for Hair at EvelineCharles Salons

Canadian salons EvelineCharles have crafted a non-chemical alternative to traditional smoothing treatments that last 6-8 weeks, BTX for Hair.

Today Is Officially "National Brazilian Blowout Day"

In the heat and humidity of summer, celebrate smooth with a new addition to the national calendar of commemorative days--August 21st has been declared 'National Brazilian Blowout Day".

BEFORE & AFTER: Cezanne, Next Generation of Smoothing Treaments

Nestled in downtown Barrington, Illinois at The Main Event Salon, is where I met Cezanne Master Stylist and Executive Educator Alex De Rango, who transformed my hair with the new Cezanne Perfect Finish Keratin Smoothing Treatment. The treatment is an exciting, new next-generation formaldehyde-free smoothing treatment that offers smoothing ability, without the use of harmful chemicals that could be a health concern for stylists and clients.

TEAM SPIRIT: Keratin Complex Keeps on Smoothing Ahead

With a new Academy opening in 2014 and an ever-expanding team, Keratin Complex is going strong and sees more smoothing ahead.

Kerasilk Keratin Collection Launched

Goldwell launches Kerasilk Keratin Collection to the US press. Dimitrios Tsioumas presents the new smoothing treatment to 40 Beauty Editors in NYC.

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