wella

Color Formula: In Love with Lilac

This hair color looks so fresh for spring. Get the formula and see how it fades to a perfect vintage violet, two weeks later.

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Celebrity Hairstylist Announces Inaugural 'Texture Style Awards'

The Texture Style Awards is designed to help increase diversity and inclusion within the beauty industry by placing equal emphasis on all four hair texture categories: straight, wavy, curly and coily/kinky.

Balayage Expert Amy McManus Joins Wella Professionals as Brand Ambassador

As a long time Wella user and salon pro with over 30 years of experience, she knows a thing or two about hair color and elevating your skill set.

Nioxin Scalp Relief Kit

Infused with aloe vera, the gentle formulas are dermatologically tested for sensitive, dry and itchy scalp.

Wella Passionistas Unveils Ultimate Digital Stylist Community

Make your mark with other social media savvy hairdressers and content creators.

Wella Company Names Annie Young-Scrivner as CEO

Young-Scrivner joins Wella from GODIVA Chocolatier where she served as CEO for the last three years.

Latinx Beauty Influencer, Patricia Nikole @paintedhair, on Hispanic Heritage Month

We have profiled and featured her work, often, on our platforms. As we close out Hispanic Heritage Month, Patricia Nikole talks about her pride in her culture and its artistry.

Wella Encourages Styling Community to Amplify Diverse Hair for National Diversity Week

With a calendar full of Instagram Lives and the new hashtag #AmplifyDiverseHair, the Wella family of brands is inviting the professional beauty community to help drive change.

Join Live repHAIRations Event, Aug. 31, for Full Day of Education on Multi-Cultural Styling

This digital education event is intended to repair a damaged industry through education for all hairdressers about all hair textures.

Wella Honors Outstanding Salon Industry Artistry at 2020 Beauty Envision Awards

Congrats to all these artists!

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