Get the details for this makeover, going from uneven and faded to a clean and tasteful melt.
Joico is among the first in the pro-hair space to do this because they believe VR is the new way to bring a “gotta-see-it-to-believe-it” product experience to life.
Hair color is your oyster; discover how to create your pearl with this inspiration from Camille Plourde @brushedwithlove.
In the culmination of 2019's award season, Hollywood's elite exuded glamour as they took the red carpet.
Nikki Lee has taken Emma Roberts through many different looks, moods, and hair colors. Here's the latest with formulas!
At Sunday night's Screen Actor's Guild (SAG) Awards 2019, Emily Blunt was styled by Laini Reeves using products from Joico to keep her looking award-winning all night long.
If you're an owner looking for salon recommendations or simply a salon professional wanting some advice on how stay professional, Sherry Ratay, Joico colorist and color expert, has the answers! Read on!
Frederic Aspiras ( @fredericaspiras ) is the man responsible for many of Lady Gaga's memorable hairstyles and hair color makeovers.
Atlanta-based Savannah Cochran (@savannahcochran) had quite the challenge from her first time client who had permanent black lowlights and thick, sliced brassy highlights.
Vibrant and pastels in pretty pearl hues are like Instagram hair-color kryptonite. We asked our Instagram followers—all 955,000 of you!—for their favorite metallic color lines.
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