retailing

Ring It Up: Holiday Promotion Ideas

Show You CareClients connect with your business when you tap into the heart of the giving season. Paul Mitchell’s Give Beautifully Campaign, supported by all Mitch, Tea Tree and Awapuhi Wild Ginger gift sets, encourages stylists and ...

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Up Your Retail Game With Inspiration From Living Proof's Instagram Salon Merchandising Contest

Small merchandising changes can have big impact. Salons that make a statement with beautiful, easy-to-navigate displays no doubt have clients who are more likely to shop. Plus it’s a space for salons to flex their creative muscles and ...

Holiday: Merry Merchandising

Festive holiday packaging on products and tools, along with beautiful displays and limited edition kits, will tempt clients with lots to explore on your retail shelves and tables this season. Cosmoprof offers extra support with posters, shelf ...

Holiday: Top Trends and Fast Facts

Throughout this special holiday planning issue, you will ?nd tips, techniques and ideas on how to grow business across all your salon service and retail categories. Here, we shine a spotlight on key trends and need-to-know numbers and stats. All ...

10 Tips to Selling Retail Like Hotcakes

One of the greatest benefits for owning your own boutique salon is the opportunity to increase your revenue through retail sales. At Sola Salon Studios, the possibilities are endless—from handpicking the professional brands of your choice ...

Your Biz—Best Practices and Business Tips for Self-Employed Stylists

When you are responsible for it all in your salon space, you have to remember to take time to “take care of business.”

4 Steps on How to Triple (or Quadruple!) Your Retail Sales

Imagine selling $1,500 in retail products per month! Connie – a John Amico stylist and colorist does just that, in her basement salon! That’s an extra $18,000 per year! However, for most of her life, Connie never sold retail. So how come she's so successful? Find out.

Retail Details: Conquering the Client Conversation

Retailing remains the most viable way to increase a salon’s bottom line and boost a stylist’s paycheck, yet for some, the fear of “selling” lingers in the salon air like your 9am’s perm solution.

RETAIL TIPS: From DePasquale The Spa

Tips for retail from one of the best retailing spas/salons in the United States: DePasquale The Spa of Morris Plains, NJ. Co-owner Justin DePasquale takes us on a tour and gives an overview.

Service & Retail Tips from Aloxxi's Teri Dougherty

Aloxxi Artistic Advisor Teri Dougherty shares valuable service and retail tips for stylists in a Cosmetologists Chicago workshop on May 5, 2014. a

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