ColorProof Launches Texture Charge Defining Finishing Spray

Delivering just the right amount of grit and glam, ColorProof's new Texture Charge adds body and density with an instant hit of texture and definition for sultry, undone, cool-girl style.
Delivering just the right amount of grit and glam, ColorProof's new Texture Charge adds body and density with an instant hit of texture and definition for sultry, undone, cool-girl style.
The wax-free formula can be used to slick back, spike out, or zhuzh hair while providing volume with a satin finish.
These styles came together using products from Sexy Hair that build on each other for great movement and light hold.
The move strengthens Henkel's professional hair care portfolio with category-leader in fast-growing curly hair segment and adds complementary product range with strong innovation capabilities.
The new products is filled with rich oils designed to detangle, fight frizz and hydrate while repairing and fortifying hair.
The spray is designed to add instant volume and texture for full-bodied and long-lasting results.
The beachy wave style isn't new but to make it look current and relevant, there are a few things that set it apart from last season's look.
The key word now is “relaxed.”
The three new texture products use zeolite, which can help build long-lasting volume.
The quartet of products is crafted with flexPROtec, which has special styling polymers and bamboo proteins.
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