That little crisscross of lines has become a powerful way to introduce subjects, themes, and even social causes. In the beauty world, the hashtag helps us find each other.
The use of hashtags on social media has become a way to wave a flag and signal to the digital world what you love and do. An organizing tool, a hashtag curates conversations online, points-out what’s trending and creates community. For hairdressers looking to up their social media profile, hashtags draw attention to specific work (#brunettebalyage) and also say “over here” to media (#modernsalon, #hairdressermagic) so they can be found. It has also become a form of shorthand; without going into too much detail, these hashtags are instantly relatable and connect you to a tribe: #hairlove, #salonlife, #iworkweekends and #stylistssupportingstylists.
We love the humble hashtag; we search our own, hourly, and we also use a variety of hashtags to find examples of beautiful salon work. Here are some we look to, every day. How do you hashtag?