
Color Without Compromise: Blondes Shine with Goldwell LightDimensions SilkLift Strong and Colorance
Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell
A balayage effect can be achieved using creatively placed foils. This artist shares his three "must-do" moves for a foilayage finish.

Marco Pelusi and his foilayage client pause for a salon selfie.
Los Angeles celebrity color expert, platform artist, educator, and salon owner, Marco Pelusi, lives in the Land of Glamazon Blondes. Pelusi, however, puts hair health first and says his preferred highlighting technique helps him maintain strong, beautiful hair.
“I personally love foil-ayage,” Pelusi shares. “I find much greater control – and the ability to leave the hair in a healthy condition – by doing a balayage effect with foils.”
TOP TIPS
Most important is NOT TO OVERLAP ONTO PREVIOUSLY HIGHLIGHTED HAIR when doing balayage. “My mantra is to maintain the quality of the hair while coloring. Often, with off-scalp highlighting / balayage, we can create unnecessary hair breakage by not being careful, and by mistakenly overlapping the lightener onto the previously highlighted hair.”
By applying the lightener a few inches away from the scalp, in each foil, with your desired position/effect, you gain greater control, you can place the lightener exactly where you want it to be and can prevent unnecessary breakage.
An important tip is to apply the lightener in a “V” shape; no straight lines of any kind. You want the effect to be seamless and effortless.
Pelusi conducts private and group haircolor courses at his West Hollywood Studio. His next master class on Lowlighting is scheduled for November 10 and on February 23, 2020, he will offer a Highlight Master Class. Email Michelle at michelle@marcopelusi.com for details and to register.

Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell

Trending, fool-proof, and fantastic formulas.

Schwarzkopf Professional Ambassadors Carly Zanoni and Brendnetta Ashley share the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.

As rich red-violet tones continue trending, the brand introduces two new demi shades designed for depth, shine, and dimensional color.

In an industry with so many options and opportunities, we asked artists what made them niche down and select a specialty. Amelia Fugitt (@ameliahairmakeup) says choosing to focus on transformations has transformed her career.

From gray blending to glossing services, stylists are redefining low-maintenance hair color and building more consistent, profitable salon business.

Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness

Craft with confidence, challenge your creativity, work from inspiration. Prepare your chair for every canvas with Moroccanoil's expanded color lines and advanced technology.
Sponsored by Moroccanoil

Create a look of quiet luxury with this modern take on ombré, featuring beautiful dimension and depth with strategic pops of blonde around the face and ends. The initial effect is bright and beautiful, with purposefully placed depth creating longevity as the hair grows out.

A master colorist on why great hair color is never “simple.”

Meet the next generation of lightening with cleaner lift, less breakage, and built-in Metal Purifier Technology.
Sponsored by Wella

Oligo Professionnel, the Montreal-based hair color powerhouse, expands beyond the salon with a new routine-driven system designed specifically for blondes and those with highlighted hair.

These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.

Ahead of the Winter Olympics, Alysa partnered with St. Louis–based color specialist Kelsey Miller to elevate her DIY bleach work into clean, high-contrast halo placements.

PRAVANA Sugarcoated expands the ChromaSilk VIVIDS line with two new pink shades, Juicy and Crush.

Blonde hair is as All-American as baseball, apple pie, and Stars and Stripes forever. And as America approaches her 250th birthday next year, we celebrate the birth of the Global Blonde.

Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.