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Premiere Philadelphia 2018

Premiere Philadelphia 2018

by Maggie Mulhern

Premiere Philadelphia was the place to be in late September. Thousands came to the Philadelphia Convention Center to visit hundreds of booths and experience a plethora of educational opportunities. Learn more here.

Global Zoom 2018 - It's a Wrap

Global Zoom 2018 - It's a Wrap

by Maggie Mulhern

the Goldwell/KMS/Oribe annual event just wrapped up in Toronto, Canada. The annual event celebrates the Color Zoom Challenge Competition and the launches and exciting new techniques introduced by the brands under the Kao umbrella.

NYFW: Natural Texture and Shine from Evo for Mara Hoffman

NYFW: Natural Texture and Shine from Evo for Mara Hoffman

by Staff

Natural texture and shine were the hair trends seen from Evo at Mara Hoffman during NYFW.  "For me, the hair look was about letting go of perceived standards of beauty and instead, focusing on the beauty of the individual," says Gareth Bromell, Evo Hair Global Ambassador. "To celebrate the diversity of the individuals, i enhanced each model’s natural hair to allow their natural texture to shine. a simple look, providing a natural nod to all that comes from this earth."

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