wella

Makeover: Grown-Out to Gorgeous Lavender to Silver Melt

Get the details for this makeover by Joie Wallace.

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Blonding, Balayage and Babylights: Why We're Obsessed with @Mane_Ivy

If you're longing for effortlessly perfect sunkissed hair inspiration, look no further than Michelle Zeller Porumb, @mane_ivy.

Makeover: From Box Brunette to Her Natural Silver

Jack Martin shares how he brought this client from box dye to her natural silver. It took 12 hours, and a lot of color remover was needed!

MAKEOVER: A Fresh New Look For A Recent Beauty School Grad

Nicole Koshak (@nicole.koshak), a stylist @shannonhairsalon in Valencia, California, got a new assistant that needed a new look after doing her hair in beauty school with friends. She was already light so Koshak needed to go in with low developers to get the warmth out while maintaining the health of her hair.

COTY Professional Beauty Announces New Beauty Envision Awards

The Beauty Envision Awards is a competition for salon professionals who are ready to influence the very definition of beauty with the art they create.

Platinum Blonde Bob with Baby Blue Tips

Serena Loren's color work is stunning and she charted this journey, phase by phase.  Get her how-to here!

COLOR CORRECTION: From Not Sure What's Going On To Gorgeous Blonde

Get the details for this 7 hour makeover on a first time client who had no idea what was going on with her color.

MAKEOVER: From Chemical Nightmare To Beautiful Blonde

Breeanna Weinhold has had quite a journey with one of her clients who came in with splotchy, orange, halfway color removed hair that had some pieces longer than waste length and some that were shorter from being chemically melted off. Get the details for the makeover here.

How-To: Opal Metallic Blend

Laila Pettersen, @laila.wella, is an educator for Wella Professional, Norway. Just like gems form over time, Pettersen’s creation required patience and skill. She wanted to take her client from dull to shining brilliance and used Wella’s Opal-Essence shades, applied in sections with a gloved hand, to achieve the end result.

Wella Professionals Eugene Souleiman - A True Master Of the Craft

Learn from the master himself, Wella Professionals Global Director of Care & Styling, who shares insight in to fashion week, social media and more.

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