evoke brands

Why Do You Need a Social Media Team?

You can create all of the hype about your salon, but if you're not on the social-spape, no one will hear it.

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Beep, beep - What's the Sitch with Facebook's New Page Update

Facebook launched a new streamlined look for pages on desktops to make our lives easier. So here's what you need to know about the change.

ABS Trend Panel 2014 Forecasts Dusty Pastels, Rugged Styles

The All-Star Trend Talk Panel on Sat., March 22 at America’s Beauty Show covered a range of topics courtesy of industry experts John Simpson of Goldwell, Kelly Ehlers of Evoke, Mark Hayes of Sassoon, Gerard Scarpaci of Hairbrained, Jan Nordstrom-Arnold of CND, Nick Irwin of TIGI and moderated by Fabio Sementelli of Wella.

Facebook Changed What?

Facebook has recently launched a new algorithm making certain posts less likely for fans to see.

Twitter: What are Salons Chirping About

If your salon has not started using Twitter, there's no better time than now. Here is a refresher on how to use Twitter for your salon.

2014 Focus in Social Media

Five Tips for Facebook Engagement in 2014

Introducing Instagram Direct

If you haven't began using Instagram for your salon, there's no better time than now. Here's a refresher on how Instagram Direct can help your salon.

Holiday Exclusive: Boosting Your Salon Traffic

Learn how you can create a salon holiday offer for your salon on Facebook.

Wella Launches Salon Savvy Business Education

With Salon Savvy, Wella packs a powerful assembly of business coaches to help owners take their salon business to the next level.

Tracking Twitter Conversations About Your Salon

NEW! Twitter's new update helps salons and small business business build their business.