Marketing your color services in a media-savvy world boils down to beautiful hair and happy clients. Here, industry leaders share their favorite tools for marketing color services.
ColorProof Evolved Color Care, a pioneer and color care authority, recently announced the appointment of Kelly Beam as Vice President of Marketing.
Gift card sales are projected to top $14 billion in 2017. Is your salon ready to capitalize on its fair share of the profit? CardCodez, an online web application and all-in-one gift card solution allowing consumers to purchase gift cards ...
When it comes to building a personal brand, a careful balance of classic skills and new platforms are the keys to your success. In the branding world, some efforts go as far today as when your grandparents were networking and building brands and businesses. Arguably, the heavy saturation of social media, cell phones and email is making the desire for face-to-face interactions and physical—not digital—information even more valued now than in recent years.
While technology provides us with access to endless amounts of information, connects us with people around the world, and entertains us for hours, it comes with a cost, according to tech author and entrepreneur Ben Parr.“As a result of our ...
When was the last time you went a day (or even an hour) without checking your email? While you’re scrolling through unread business messages, you most likely stumble upon various ads filled with tempting sales or intriguing information, ...
We love these ideas from Sola Salon Studio's Jennie Wolff on promoting some paternal pampering for Mother's Day. Read more terrific content and learn more about Sola here.Mother’s Day is right around the corner – ...
Rachael Hoffman has joined Keune North America as vice president, marketing and brand development, a new position for the company. In leading the initiative to transition Keune into a marketing-driven company, Hoffman will direct and manage all ...
For a word only added to the dictionary in May 2014, the hashtag has really blown up.Definition in Merriam-Webster dictionary: “A word or phrase preceded by the symbol # that classifies or categorizes the accompanying text (such as a ...
Show your clients some extra love this Valentine's Day with these marketing ideas designed to attract new clients and encourage existing ones to rebook:Repurpose Remaining Christmas Stock: If you have leftover stocking stuffers from ...
media brand
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