Kelly Ehlers

ABS All-Star Trend-Talk Panel Comes Back for a Second Year

Cosmetologists Chicago, in association with owners and producers of America's Beauty Show, have announced that they will be hosting the second annual All-Star Trend-Talk Panel.

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Facebook Changed What?

Facebook has recently launched a new algorithm making certain posts less likely for fans to see.

2014 Focus in Social Media

Five Tips for Facebook Engagement in 2014

Introducing Instagram Direct

If you haven't began using Instagram for your salon, there's no better time than now. Here's a refresher on how Instagram Direct can help your salon.

Holiday Exclusive: Boosting Your Salon Traffic

Learn how you can create a salon holiday offer for your salon on Facebook.

Tracking Twitter Conversations About Your Salon

NEW! Twitter's new update helps salons and small business business build their business.

IS Your Salon “Pinteresting” Enough?

Kelly Ehlers, owner of Evoke Brand Strategies discusses why salons should be using Pinterest and how to correctly do so.

#HashTags on Facebook, Join the Real-Time Conversation

There’s no stopping the #hashtags craze. Just this week Facebook confirmed it will officially roll out the categorization tool, allowing users to #hashtag posts and make those hashtags #clickable.

Decoding Social Media Hashtags

#WhatIsAHashtag? That question is one that’s often raised during the social media training sessions I conduct and I thought it was time to break down the typographical symbol that’s making waves in the social media space. The pound sign (or as us social media geeks call it, a hashtag) has big social media ambitions. Formerly known only to us on our telephone keypads, we are now seeing them scroll across our TV tickers, adhered to the backs of sports jerseys and even playing a large role in the breaking news.

Nick Shatarah, on Paving His Way Through Social Media

From his blog that explores his editorial work, to his professional Facebook page that highlights the day-to-day life of a stylist, to his candid Instagram account (he certainly is a Style Sync #fotohefe!), Nick Shatarah has mastered the social branding side of the biz.

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