Color Formulas: How to Achieve Pantone’s Viva Magenta

Are you and your clients loving Viva Magenta? See how these brands' artists recreate the color beautifully on hair.
Are you and your clients loving Viva Magenta? See how these brands' artists recreate the color beautifully on hair.
Want to create rich and vibrant color like Guy Tang? The talented stylist and social media icon gives you all the tools and formulas to achieve gorgeous winter hair with his #mydentity color line.
Olaplex, the brand that created the bond-building hair category, is launching its first-ever Olaplex Pro Artists Awards, celebrating the hair professionals who dedicate their careers to creating beautiful, healthy hair.
Bling Empire's Kim Lee hit the red carpet with rich purple locks. But according to Guy Tang, this color didn't come easy.
It's the launch you've all been waiting for! Remove faded red, blue, green, purple and more to always leave your client's hair with a clean slate.
Two artists found each other on social media...and here's what happened.
Henkel North America’s Beauty Care Hair Professional will donate $200,000 to The Professional Beauty Association (PBA) to support the PBA COVID-19 Relief Fund, designed to help support licensed beauty professionals who have not been able to work or are experiencing financial hardships due to the COVID-19 outbreak.
Henkel, the parent company of Sexy Hair, Pravana, Joico, Schwarzkopf Professional, Guy Tang #Mydentity, Alterna and Kenra, launched comprehensive global solidarity program to support affected communities, employees and customers.
Josh Boynton says that rose undertones, for both gold and brown bases are flattering for just about any skin tone. Here he shares details for a recent makeover with a lovely rose brown result.
If you love the images of his silky, glowing haircolor, here's how Guy Tang finishes the hair to create those shining moments.
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