The new product is designed to strengthen hair while improving shine, increasing manageability and eliminating frizz.
This year's show will be on Sept. 15 -16 and will feature more than 250 educational classes, an exhibit floor and contests.
The conditioner is designed to revive dry ends and rough texture, leaving the hair soft and smooth.
The Wahl 1919 line includes products for hair care and styling and beard and skin care.
The company offers hair, beard, skin and body products that are paraben-free and lichen-infused.
The new hair care system has technology that helps seal and protect hair from color fading damage and environmental pollution.
"Hey Alexa, open Kenra Color" - Amazon Alexa now gives professional stylists a helping hand by alleviating the messiness of a traditional color manual with innovative skill feature by Kenra.
The new masks are designed to condition and nourish hair to keep color vibrant.
The product is designed for clients who are looking for more toning power to help correct and neutralize yellow undertones.
The company's first line includes hydrating shampoo and conditioner and activated charcoal body cleanser.
