Hair Color Trends

Soft, Rose-Gold Wella Formula by Sonya Dove

Anne Moratto | February 16, 2017 | 8:11 AM

Sonya Dove (@sonyadove), owner of The Doves by DNA and a Wella global artist, is one of the most respected educators in the industry and one of the most talented. We at MODERN are big fans, charmed by her buoyant personality and always impressed by her tremendous color work. We've talked with her about her health practices, and we've shared her formulas and some of her many collections. Now we also follow her on social media where we spotted this shining, buttery blonde on her Instagram feed (check it out!). Dove is very generous with other stylists, always sharing her knowledge and, here, her formula:


Wella Blondor Cream and 20 volume

Toned with Wella Illumina 30grams 10/05 and 5grams 10/69 and equal parts of Pastel Developer

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