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color formulas

How to Make Your Vivids Glow Even Brighter

Baltimore colorist Emily Boulin shares her secret to making her vivids stand out: using this new color technology alongside natural shades.

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Vibrant Holiday Formulas to Try ASAP

Need a little something to brighten up the season? Say hello to these vibrant Crazy Color looks.

5 Winter Blondes with Formulas

Cool blondes are coming in at the top of the hair color request list.

Strawberries and Cream Balayage

Got a sweet tooth? This mannequin makes us long for some pastel perfection in our life.

Tropical Rainbow Formula

Known for her rainbow creations, this artist breaks down the steps, color formulas, and her keys to success.

Black Box Color to Natural Silver in 11 Hours

Her client had been coloring her hair at home, getting it to a nearly black Level 1.  And had been doing this every two-to-three weeks for years. Here's the process for this gray slay. 

Is Pink the New White Blonde?

A Eufora formula for the prettiest pink PLUS suggestions for matching client skin tone.

Brunette to Blonde:The Process and Products

Tarra Kruper @tarratakesover is a hairstylist in Los Angeles, and an educator for Wella Professional and ghd.  She shared this brunette to blonde transformation, a process that took 10 hours of time and expertise.

4 Foil Placements and Their Effects

“I’ve had many questions about vertical placement, as if it is a foreign concept, but the truth is all of us have used this placement. You just don’t remember."

The Kao Salon Global Experience, a New Virtual Event for Industry Pros

The Global Creative Awards will be moving forward as planned and details for participation will be shared in the coming months.