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Aloxxi Introduces Three New Ultra Hot Shades to Increase Color Creativity

The options for mixing, melting and making color magic expand with the introduction of a Black, Neon Teal and Neon Green.

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Dimensional Toning Technique On Double-Processed Hair

Colorist, educator and mentor, Teri Dougherty demonstrates a unique sectioning technique that results in dimensional color throughout.

Switchback: Copper Color Formula from Aloxxi

The power of Aloxxi copper provides an aura of energy, as well as confidence at work or play.

Aloxxi Opens New Hollywood Studio

Dedicated to creative learning and artistic growth, the Aloxxi Studio not only serves as a learning facility, but a place to conduct product testing in North America.

Aloxxi Selects New National Education Team Members

Comprised of passionate, committed, and talented hairdressers within the Aloxxi family, the new members have a platform to share their technical skills and dedication to their craft with their peers worldwide.

Muted Pastels

"The new muted pastels are a beautiful way to complement any shade," says Leonardo Rocco, Aloxxi artistic advisor. "These work best on a double-process blonde."

Andiamo Express Colour From Aloxxi Is Accelerating Stylist's Income

With a ten-minute processing time, colorists using new Aloxxi Andiamo are finding ways to open up their books, add appointments and have more time in their day.

Creating a Brass-Free, Warm "Hollywood Caramel" with Marco Pelusi

A master colorist, Hollywood-based Marco Pelusi has a signature highlighting technique that he is making available to professionals, everywhere.

Brunette Color with a Cherry-Red Swirl from Aloxxi

This choppy bob took inspiration from Aloxxi’s Dream Noir collection. It’s laced with gemstone hues and detailed with a fringe.

Teal To Big Chop To Tasteful Brunette Bob

When we saw this makeover on Instagram, we had to know more. Hairdresser Nicole Boccio of Cactus Salon and Spa  (@cactussalonsmithtown), Smithtown, New York, says "I had been doing a doubled processed blonde on Kelly Sampson for some time now. She came requesting 'mermaid hair'. She had 2 inches of level 5 roots." Here Boccio shares the details for this makeover.