eyelashes

10 Must-See Lash Transformations

Just like face-framing highlights brighten up a face, lash extensions give clients a more youthful, healthy glow. Here are 10 must-see lash transformations from NovaLash artists.

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Take Your Massage Bed to the Next Level with NovaLash's LASHbed Cover

Available in either white or black, this stylish addition is the professional and polished look your salon deserves.

NovaLash Founder and CEO Sophy Merszei Reflects on the Brand's 15th Anniversary

There are some things in life that come together just like a fairytale. For NovaLash founder and CEO Sophy Merszei , her dream to make the world more beautiful one lash at a time has turned into an empire of lashing success—the brand celebrates its 15th anniversary this month.

NovaLash's 2019 Lash Artist of the Year Shares Her Top 5 Tips for Lash Success

Raylene Cravens, owner of Lash by Lash studio in Oklahoma City, was just named NovaLash's 2019 Lash Artist of the Year. Here, she shares her top five tips for lash success.

Product Spotlight: NovaLash Platinum Bond High Speed adhesive

When it comes to lash extensions, the adhesive is a star player. NovaLash’s Platinum Bond High Speed adhesive has all the qualities of traditional Platinum Bond that everyone loves, plus it’s speedier, produces lower fumes and is less irritating to eyes.

4 Valentine’s Day Lash Designs That Bring the Love

“February 14 is the perfect time to promote new business,” - NovaLash Brand Ambassador Alison Colletti of White Lies Extension Studio in New York

Date Night Lash How-To

Here's a go-to lash design that’s tailor-made for a romantic date night.

Make Lashes Oil-Proof and Instantly Waterproof with NovaLash's Platinum Bond Lash Adhesive

NovaLash's Platinum Bond lash adhesive is oil-proof and instantly waterproof. Your clients will have the ability to shower, swim, or sauna right after service.

NovaLash Announces its 2019 Lash Squad

Eighteen talented “lashionistas” have been selected to represent NovaLash in 2019.

Lash Artist Queens: NovaLash Profiles Their Lash-Off Winners

As NovaLash prepares to crown their next LASHoff winner, the ultimate lashionista, we share these profiles of past winners who talk about what it takes to be a great lash artist.

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