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Rusk Puremix

The Rusk Puremix range of customized hair care is available in three regimens: Native Fig for normal hair, Wild Honey for dry hair and Activated Charcoal for all hair types.

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Moroccanoil's Edgy Elegance: Perfectly Prepped Finishes

Elegant and sophisticated finishes never go out of style. Moroccanoil Artistic Director Kevin Hughes tells hos to create a classic finish with the perfect prep.

Kenra Launches New Care Line of Shampoos and Conditioners

The new collection are designed with pH balancing systems that provide solutions for various hair types and needs.

Here’s How To Make Your Color Clients Love You

When your client leaves your chair, she’s in the sun, in the pool, in the shower and soon, her hair color is in trouble. But don’t fret because there’s a solution that not only preserves your client’s color, it also elevates your service and your income.

Gone Grey Strategies That Will Keep You In Business

Gone grey doesn’t have to mean gone for good. There are still plenty of ways to contribute to your grey clients’ ongoing upkeep. Here are strategies that will keep your grey clients looking chic…and keep your service and retail income looking healthy.

When Mistakes Happen: I Melted Off a Client's Hair

In a recent post on her Instagram, Philadelphia hair colorist Jess Dworniczak bravely shared a story about every colorist's worst nightmare: she melted off her client's hair. "No, that’s not a euphemism. It’s a short version of the worst moment of my career, and it happened just the other day," she says.

6 of the Best-Selling Color Depositing Conditioners in Your Salons

Color-depositing conditioners are a way for your clients to maintain your artistry in between appointments. MODERN’s Instagram followers—all one million of you!—tell us their favorites to retail.

Violet Vibes: Living Proof Embarks into Color Care with its Latest Launch

See the hair world through violet-colored glasses, thanks to Living Proof's new Color Care line. The four products, a shampoo, conditioner and two Whipped Glazes, are formulated to care, fortify and protect color-treated hair from color fading due to UV exposure, heat styling and hard water.

Presley Poe's Perfect Pink Formula

We've long loved Presley Poe's color work for her multi-dimensional effects that are both salon-friendly and more fashion-forward. When we spotted this perfect pink, we knew we had to get the formula and step-by-step break down.

Rene Furterer's Okara Color Protection Mask

The mask's rich, creamy, silicone-free formula with an innovative airless dispensing pump technology that delivers a controlled dose and complete usage of product.