In any industry, 25 years is an achievement but in the beauty business, where things move so quickly, Johnny B has seen sustained growth with no end in sight.
Inspired by classic and clean looks with an added nod to the influential men in their lives, Eufora Men’s team aims to honor everyday heroes with the launch of their summer “Super HERO” campaign.
Paul Wilson, American Crew Global Artistic Director, shares his tips on introducing the blow dryer to male clients during the brand's 25 anniversary celebration in New York City.
Love that messy, undone look on your short-haired clients? MODERN’s Instagram followers—all one million of you!—tell us their favorite texturizing products to retail.
It doesn’t sound hyperbolic to be certain that the men’s grooming boom is here to stay—but, it hasn’t always been that way. Paul Wilson, American Crew Global Artistic Director, talks men’s grooming history, trends and the everlasting importance of education.
